Ashley Madison — Outrageous ads flirt with temptation

November 12th, 2008 Tom Okeefe

Ashley Madison agency “Life is short. Have an affair”

Ashley Madison a controverial online dating service that matches up dirtbag married men and hell bent trampy home wrecking women has launched an 500K Radio ad blitz in Boston even though MA state law bans adultery.

I would recomend changing their tag line to “Have an affair, Life gets shorter.”

The Ashley Madison Agency – whose motto is “Life is short. Have an affair” – began airing radio spots on WAAF [website]-FM (97.7/107.3) and WBCN [website]-FM (104.1) last week, said agency CEO and president Noel Biderman.

From Boston Herald

For those who are looking to cheat on your not so hot wife you can visit The Ashley Madision Agency.

Google Released Friend Connect Beta

May 13th, 2008 Tom Okeefe

I don’t know about any of you but I’m sick of the word “connect” it seems like the new big thing. Everyone from Microsoft, Cisco, Adobe and now Google is htting the marketing to get down with the social network. Some will do it right while others will not. Will Google?

Previewing Google Friend Connect: Website owners can make any site social

Easily insert social features to make “any app, any site, any friends” a reality

MOUNTAIN VIEW, Calif. (May 12, 2008) – Tonight at Campfire One at the Googleplex (http://code.google.com/campfire/), Google Inc. (NASDAQ: GOOG) will announce a preview release of Google Friend Connect, a service that helps website owners grow traffic by enabling any site on the web to easily provide social features for its visitors.

Websites that are not social networks may still want to be social — and now they can be, easily. With Google Friend Connect (see http://www.google.com/friendconnect following this evening’s Campfire One), any website owner can add a snippet of code to his or her site and get social features up and running immediately without programming — picking and choosing from built-in functionality like user registration, invitations, members gallery, message posting, and reviews, as well as third-party applications built by the OpenSocial developer community.

Visitors to any site using Google Friend Connect will be able to see, invite, and interact with new friends, or, using secure authorization APIs, with existing friends from social sites on the web, including Facebook, Google Talk, hi5, orkut, Plaxo, and more.

To illustrate, independent musician Ingrid Michaelson has added music features from iLike with Google Friend Connect and is now able to run the iLike OpenSocial application on her official website (www.ingridmichaelson.com). As a result, starting tonight, fans who visit Ingrid’s site can connect with their friends without having to leave the site. Visitors will be able to see comments by friends from their social networks, add music to their profiles, see who is attending concerts, and enjoy other features of the iLike application, all at Ingrid’s website. With Google Friend Connect, people will be able to enjoy their favorite features with their friends on any website across the web.

“We want to bring ourselves to every eyeball, not bring every eyeball to us,” said Hadi Partovi, President of iLike. “Friend Connect is a significant opportunity for iLike, artists, and fans. The iLike Artist Dashboardâ„¢ will be the first content-management system that allows artists not only to post their songs, concerts, and videos to every leading social network from one dashboard, but also to simultaneously manage the content on their own websites.”

Google Friend Connect has been developed to lower two barriers to the spread of social features across the web. First, many website owners want to add features that enable their visitors to do things with their friends, but the technology and resource hurdles have been too high. Second, people are tiring of needing to create new logins and profiles and recreate their friends lists wherever they go on the web. Google Friend Connect offers a solution to both these issues.

“Google Friend Connect is about helping the ‘long tail’ of sites become more social,” said David Glazer, a director of engineering at Google. “Many sites aren’t explicitly social and don’t necessarily want to be social networks, but they still benefit from letting their visitors interact with each other. That used to be hard. Fortunately, there’s an emerging wave of social standards — OpenID, OAuth, OpenSocial, and the data access APIs published by Facebook, Google, MySpace, and others. Google Friend Connect builds on these standards to let people easily connect with their friends, wherever they are on the web, making ‘any app, any site, any friends’ a reality.”

Read More

of just watch a little clip of what it can do.

Get your CNN Shirt before it’s old news.

April 21st, 2008 Tom Okeefe

CNN keeps you up-to-date with today’s news. You can visit their website, watch daily reports on TV, get reports sent to your mobile phone. Now you can be walking down the street and read new topics on shirts. YUP! image that. When visiting CNN you will notice a small shirt icon next to the video headlines. Click it and purchase a shirt with the news topic that the icon is next to.

I don’t know about you but I’m a fan of “Weird fish leave sea, spawn on beach” That should be a big seller.

HA this is great.

Absolut-ly Crazy

April 4th, 2008 Tom Okeefe

absolute mexico ad

Image Source: AbsolutAds.com

To me IN AN ABSOLUT WORLD it would be filled with Grey Goose Vodka. I have mixed feelings with this Ad. Even though Absolut did not intend to offend anyone I can see some taking this ad the wrong way. With the Political Showdown going on right now I can see how this topic can cause some uproar.

Words from Absolut:

In an ABSOLUT World according to Mexico

Posted Friday, April 04, 2008, 5:26:34 PM
The In An Absolut World advertising campaign invites consumers to visualize a world that appeals to them — one they feel may be more idealized or one that may be a bit “fantastic.” As such, the campaign will elicit varying opinions and points of view. We have a variety of executions running in countries worldwide, and each is germane to that country and that population.

This particular ad, which ran in Mexico, was based upon historical perspectives and was created with a Mexican sensibility. In no way was this meant to offend or disparage, nor does it advocate an altering of borders, nor does it lend support to any anti-American sentiment, nor does it reflect immigration issues. Instead, it hearkens to a time which the population of Mexico may feel was more ideal.

As a global company, we recognize that people in different parts of the world may lend different perspectives or interpret our ads in a different way than was intended in that market. Obviously, this ad was run in Mexico, and not the US — that ad might have been very different.

By Paula Eriksson, VP Corporate Communications, V&S Absolut Spirits

Tim Nudd from AdWeek posted:

An Absolut ad from Mexico City that shows Mexico taking over a large portion of the United States? Oh, that’s not going to go over well up here. Not at all. And sure enough, it isn’t. “Absolut-ly outrageous,” says Jim Hoft of Gateway Pundit. “Absolut-ly insulting,” adds Brian Ledbetter. (At least they’re not so enraged that they forget to pun on the Absolut name.) Rather than complain, Patrick Ishmael over at The News Bucket whips up his own altered map, on which Absolut’s homeland of Sweden gets totally hosed by Finland.

—Posted by Tim Nudd

Already I’m starting to see some other alliterative ADs appearing.

absolutworld

image source: Michelle Malkin

What are your thoughts on it? Do you think they will loose in the market place or gain?

Guess who’s back?

December 3rd, 2007 Tom Okeefe

Well besides me.. IMUS returned to the airwave this morning.  Without losing his edge, without becoming less blunt, less cranky, less entertaining, or less funny.

“Not much has changed. Dick Cheney is still a war criminal, Hillary Clinton is still Satan and I’m back on the radio!”

If you weren’t able to listen to his show this morning you can read some highlights brought to you by MediaBistro.

6:00 A.M.: Charles McCord opens the program. “The Imus in the Morning program has returned to the air following a hiatus of nearly 8 months.” Wild applause from the live audience assembled in Times Square’s Town Hall.

6:06 A.M.: Imus debuts to the sound of “Sirius” by the Alan Parsons Project (famous for also being the Chicago Bulls theme song).

6:07 A.M.: Imus announces today’s guests: Doris Kearns Goodwin, Sen. John McCain, Doris Kearns Goodwin, Sen. Chris Dodd, James Carville, Mary Matalin.

6:09 A.M.: Levon Helm performs.

6:14 A.M.: New “Imus in the Morning” jingle.

6:10 A.M.: “I want to take a second to introduce this new incarnation of ‘Imus in the Morning’ and the cast.” They are: Bernard McGuirk, Rob Bartlett, Tony Powell, Cara Foster, Larry Kinney, Lou Ruffino.

6:20 A.M.: “I want to take a second to talk about what happened back on April 12th. … what it means … what it means for this program and what it means for the young women out of Rutgers.

“In thinking about what happened… I didn’t see appoint in going on some Larry King tour to offer a bunch of lame excuses for making a reprehensible remark about innocent people who did not deserve to be made fun of.

“I think what happened is about what should have happened. I think one has to realize …that you don’t get to decide nor should you how the news media is going to treat you a remark you make. …

“Every time that I got pissed off about that I reminded myself that if I hadn’t said what I said then I wouldn’t be having this discussion. …

Les Moonves could not have been more honorable and decent and honest in dealing with me. …

6:23 A.M.: “Whether you’re a good person or not is completely unrelated and it doesn’t give you any license to make any kind of remark you feel like making, and doesn’t minimize the impact it has on who you make it about. …”

6:25 A.M.: Describes meeting with Rutgers basketball team as close to a life-changing experience.

6:28 A.M.: “As I was talking to these young women, I realized that, other than placing in context for them who I was and that I wasn’t some vicious racist and this is what we did for a living — make fun of people — that was so irrelevant to how they felt. … It sounded to me as I listened to myself talk and as I looked at them, it just sounded like one lame excuse after another. …

“They didn’t think I was calling them prostitutes, but they didn’t think it was funny either.

“One woman was this close to my face, just screaming. You could feel her heart break. And I realized how fortunate it was that I was fired. If I had been there apologizing and offering these excuses and still had my job, they would have thought that I was there to save my job and that may have been true. But I was there to save my life. I had already lost my job … They forgave me, they accepted my apology and they said that they would never forget. And I said that I would never forget.”

6:32 A.M.: “I analogized it to being an alcoholic and a drug addict, which I also am. If you get into recovery, which I am, for 20 some years now, you have an opportunity to be a better person and to have a better life than you ordinarily would have. And that’s true in this situation because it was demonstrated to these young women that there are consequences for things you say. Would I rather have not gone through it? … Absolutely.”

6:33 A.M.: “We now have the opportunity to have a better program, to obviously diversity the cast — I mean that just makes sense. But the program is not going to change. … It is a great radio program. It’s on a better radio station. … I will never say anything in my lifetime that will make any of these young women at Rutgers regret or feel foolish that they accepted my apology and forgave me. And no one else will say anything on my program that will make anyone else think that I didn’t deserve a second chance.”

6:34 A.M.: Imus takes national media to task. “They said we were going to have an ongoing discussion about race relations in this country as soon as I left the room. … I must have missed that.”

6:35 A.M.: “Not much has changed. Dick Cheney is still a war criminal, Hillary Clinton is still Satan and I’m back on the radio!”

6:38 A.M.: At the end of Imus’ speech, he plays Kenny Chesney’s “Some People Change”:

Here’s to the strong thanks to the brave,
Don’t give up hope, some people change,
Against all odds, against the grain,
Love finds a way, some people change

6:45 A.M.: Goodwin: “I’m so excited you’re back.” Imus tells her at 6:55 that she’s “a great friend.”

6:47 A.M.: Salutes Sean Hannity and Opie & Anthony for their support during Imus’ tough time.

6:48 A.M.: “We signed for five years because that’s how long it’s going to take to get even with everybody.”

6:49 A.M.: Someone wrote Imus a letter and said, “Since the Rutgers team forgave you, can’t you forgive” those whom Imus feels betrayed him. Imus: “I probably can.” But: “I didn’t think that these various folks who I was making famous and rich had a lot of courage. I don’t know what you think about Al Sharpton, but if I’m going to pick somebody to be in a foxhole with, I pick him before I pick a lot of them people.”

7:01 A.M.: Any reason MSNBC still has its Imus page up?

7:36 A.M.: Sen. John McCain tells Imus, “Glad to have you back.”

Designers’ instant hit

August 27th, 2007 Tom Okeefe

319718.jpg

Smashing concrete spawned a smashing idea for two fresh Wellington designers, one that could net them $1 million in turnover this year.

By NICK CHURCHOUSE – Wellington | Monday, 27 August 2007

Conscious Design turned over $250,000 in its first year operating, an envious performance in an industry that is renowned for being hard to crack.

Spending a summer breaking up concrete driveways after graduating from Victoria University in industrial design, James Whitta and Nathan Goldsworthy decided against joining their fellow graduates “knocking on doors for crappy jobs” and started their own business.

Nearly two years later, Conscious Design is courting favour in the United States, Europe and Australia with its signature Tio chair.

The chair won the sustainable design award at last year’s Designers Institute of New Zealand awards, beating techno-design powerhouse Navman and high-end bed makers Design Mobel.

Based on a fashion concept with interchangable designer covers, the Tio sells throughout New Zealand and has just hooked up a United States distributor.

Riding on the success of their primary design, the pair are expecting $1 million turnover for the 2007 year.
Mr Whitta said they were now at a critical point. They needed to choose between custom designing – “where we have our fun” – and coming up with the next big product. “It will take a bit of letting go,” he said.

The focus on sustainability and functionality had underpinned everything from a simple stool to a full office fit-out, and would stay, Mr Whitta said.

“If you can design something to be sustainable then why wouldn’t you?”

Making things to improve their surroundings was fundamental too. “It’s about functionality no design for design’s sake,” he said.
The two twenty-somethings are still not far from their beginnings, working out of a shoebox-style workspace in Webb St that they share with two others.

But it was a step up from the kitchen table in their old flat, Mr Whitta said.

He acknowledged Conscious Design ended up running before it could walk, producing its cash cow product first up.

“We definitely went about things back to front,” he said

SOURCE: Suff.co.nz

I’m Back!!!!!!!!

July 23rd, 2007 Tom Okeefe

I’ve been extremely busy lately and haven’t had much time at all to update my blog. A lot of things have been going on in the background and a bunch of new projects took all my time. Once all the new projects go live I will post them.

FedEx Kinko’s and Adobe Collaborate to Deliver Print on Demand

June 6th, 2007 Tom Okeefe

DALLAS–(BUSINESS WIRE)–FedEx Kinko’s, an operating company of FedEx Corp. (NYSE: FDX), today announced the introduction of two new offerings — FedEx Kinko’sSM Direct Mail Services and Print Online — further establishing the company as a convenient resource for office, printing and shipping services.

For advertising and marketing campaigns, FedEx Kinko’s Direct Mail Services helps small and medium-size businesses easily communicate to target audiences. Services available include design, production, professional finishing, address cleansing and verification, mail processing, and more all in one place.

Is the London 2012 Identity laughable?

June 4th, 2007 Tom Okeefe

London 2012 Identity

When I got up this morning to the news that London has got new logo identity for the 2012 games, I was excited until I saw it. To be honest, I was disappointed.
The 2012 London Olympics Games has cost London taxpayers well over £400,000, you would think for that much money they would have received something a lot better. Right? The branding big boys Wolff Olins really can’t think this is a good look. Can they?

“When people see the new brand, we want them to be inspired to make a positive change in their life” — Tony Blair

Are you joking? Run now Tony…Oh wait when is your last day in office?

What are your thoughts on the new Identity?
Source:

BBC News
Visit the official site to see the brand video
You can also sign a petition.

Adobe+Google for Photoshop 3D

June 1st, 2007 Tom Okeefe

Adobe has teamed up with Google on 3D, enabling Photoshop CS3 Extended to browse the Google 3D Warehouse, then download 3D models right into Photoshop.

The plug-in and more info are available on Adobe Labs

Steve Jobs: Apple TV getting YouTubed

May 31st, 2007 Tom Okeefe

youtube apple tv

(Credit: Apple.com)

The huge collections of online videos at Youtube will soon be available through Apple TV, Apple CEO Steve Jobs announced Wednesday.

Jobs revealed the partnership with YouTube during his talk at the D5: All Things Digital conference in Carlsbad, Calif. Apple TV users will be able to select “YouTube” as an option from the device’s main menu and view thousands of the most viewed and most popular videos on the site starting from next month.

Microsoft launches “Surface”

May 30th, 2007 Tom Okeefe

Microsoft Surface

Microsoft Surface represents a fundamental change in the way we interact with digital content.
With Surface, we can actually grab data with our hands, and more information between objects with natural gestures and touch.

Surface features a 30-inch tabletop display whose unique abilities allow for several people to work independently or simultaneously. All without using a mouse or a keyboard.
Microsoft Surface